FIFA is reportedly considering inviting Canadian rapper Drake to perform at the halftime show of the 2026 World Cup.
This move is seen as an effort to reignite the high-profile feud between Drake and American rapper Kendrick Lamar, which has garnered significant media attention in recent years.
Background of the Feud
The rivalry between Drake and Kendrick Lamar dates back to the early 2010s, but it escalated dramatically in 2024. The tension intensified when Lamar delivered a scathing verse on Future and Metro Boomin’s track “Like That,” directly targeting Drake and J. Cole. Drake responded with diss tracks such as “Push Ups” and “Taylor Made Freestyle.” Lamar countered with “Not Like Us,” a track that not only accused Drake of serious allegations but also achieved critical acclaim, winning multiple Grammy Awards.
Kendrick Lamar’s Super Bowl Performance
In February 2025, Kendrick Lamar headlined the Super Bowl halftime show, where he performed “Not Like Us,” further fueling the feud. The performance was widely discussed in the media and highlighted the ongoing rivalry between the two artists.
FIFA’s Consideration of Drake for 2026
According to sources, FIFA is contemplating featuring Drake in the 2026 World Cup halftime show. This decision is perceived as a strategic move to capitalize on the publicity generated by the Drake-Lamar feud, potentially reigniting interest and media coverage.
While some critics argue that leveraging personal disputes for entertainment purposes may be controversial, others believe that such rivalries can enhance viewer engagement and bring additional attention to major events.
As of now, no official confirmation has been made by FIFA or Drake regarding the 2026 World Cup halftime performance. Fans and industry observers await further announcements to see if this potential collaboration will come to fruition.