Big Brother Naija’s Munirat “Anto” Lecky has been appointed as Senior Special Assistant on Tourism and the Creative Economy in Edo State.
Once known for her sharp wit and poise on Big Brother Naija, Munirat “Anto” Lecky has traded primetime TV for public service—this time
Unveiled on July 20 by Governor Monday Okpebholo and formalized by the Secretary to the State Government, Umaru Musa Ikhilor, the appointment isn’t just a nod to celebrity appeal—it’s a tactical step in repositioning Edo as a creative and tourism powerhouse.
From Spotlight to Strategy
While reality TV gave Anto a national platform, her post-show trajectory has been anything but conventional. Her résumé blends media visibility with real-world impact:
TV Host – She helmed Sights of Flavors, a DSTV travel show showcasing Nigeria’s culinary and cultural treasures.
Film & Media Trainer – As Programme Manager at Kunle Afolayan’s Film & Television Academy, she’s helped shape the future of African storytelling.
Sports & Fashion Executive – Anto led operations at Nigeria’s first private basketball league, which doubled as a fashion brand.
Federal Media Adviser – She advised the Ministry of Steel Development on digital strategy.
ElectHER Advocate – As Arts & Special Projects Lead, she pushed for gender equity in governance and creative spaces.
Awardee – In 2024, she was conferred an honorary PhD in Business Administration for youth development and educational outreach.
A Cultural Moment, A Strategic Match
Edo State is on the brink of a creative renaissance. From the dramatic return of the Benin Bronzes to the construction of world-class museums, the stage is set for cultural repositioning—and Anto’s skill set aligns perfectly.
Her Mandate Includes:
Attracting domestic and international tourism through heritage promotion
Incubating creative industries—from Nollywood to artisan clusters
Building infrastructure to support art festivals, talent residencies, and public engagement
Deepening mentorship and scholarships, particularly for Edo girls through her “Edo Babes Are Fly” initiative
What’s Next?
Anto has yet to release a formal policy outline, but stakeholders are already abuzz with possibilities:
Will she launch an Edo Creative Summit to unify artists, producers, and global funders?
Could a Benin City Film Festival emerge under her stewardship?
Might she bring in diaspora talent and international grants to fuel Edo’s cultural economy?
With a strategic perch at the intersection of policy and creativity, she could redefine how young Nigerians perceive leadership—and how governments embrace pop culture as a tool for development.
Final Word: Not Just A Seat—A Shift
Anto Lecky’s new role represents more than just another celebrity appointment. It symbolizes a shift—where influence meets intellect, and fame is funneled into policy.
She’s not just stepping into power. She’s wielding it with purpose.
And if her past is any measure, Edo’s cultural future just got a lot more interesting.
